• Global demand for electric vehicles (EVs) continues to surge. According to the International Energy Agency (IEA), production of electric cars jumped significantly, with EVs now making up a larger share of total car output. IEA+2IEA+2

  • New entries in the EV/hybrid market are capturing attention — from affordable to luxury. For example, XPeng G7, launched in 2025, offers a long electric range for its class. Wikipedia

  • Also turning heads is AITO M7, which reportedly registered thousands of orders within minutes of opening for pre-sale — underlining pent-up demand for feature-rich, electrified SUVs. Wikipedia

  • On the luxury/performance edge, models like BYD Tang L combine EV and plug-in hybrid options — showing that electrification is not just for economy cars anymore. Wikipedia+1

Why it matters: With battery tech improving, charging infrastructure slowly expanding (in many parts of the world), and rising environmental awareness, EVs and hybrids are no longer niche. Drivers who want to future-proof their mobility, cut long-term fuel costs, or just stay on the pulse of automotive innovation are gravitating toward these.


🚙 2. SUVs & Crossovers – Still King

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  • According to sales data compiled in 2025, compact and midsize SUVs remain among the best-selling vehicle types. S&P Global+2Kbb.com+2

  • In 2025’s top-selling vehicles globally are models like Toyota RAV4 — a long-time favourite for balancing fuel efficiency, practicality, and resale value. Smart Cars Trends+2CarZing+2

  • Families, commuters, and mixed drivers (city + occasional off-road/rough roads) appreciate the versatility of SUVs and crossovers: comfort, cargo space, higher ride height, and flexibility.

Why it matters: SUVs’ popularity isn’t just a fad — their blend of practicality and comfort appeal broadly to urban and rural buyers alike. For markets like Kenya, where roads may vary from smooth city tarmacs to rough or semi-rural terrain, SUVs remain a sensible and trending choice.


🌍 3. Hybrid & Fuel-Efficient Models Growing in Appeal

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  • Not everyone needs a full EV or SUV — there’s increasing traction for compact, fuel-efficient cars for urban commuting or daily use. For example, in Kenya, buyers often look for models that balance fuel economy and low maintenance costs. Be Forward Kenya+2CAR BUY+2

  • The rise of hybrid or efficient-engine vehicles (especially among SUVs and hatchbacks) helps strike a balance between affordability, fuel savings, and practicality. In some markets, hybrids are becoming the go-to for buyers who want “some of the EV benefits” without fully switching. CarZing+2Be Forward Kenya+2

Why it matters: In places where fuel costs are a concern, or where charging infrastructure remains limited (as is still often the case in many African cities), hybrids or efficient ICE (internal combustion engine) cars offer a pragmatic, trending middle ground.

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